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The Making of Moments

I N T R O C I N G    M O M E N T S
 

A meeting by chance turned into an important collaboration of creativity.  When our Creative Director Sandra Brand met principal of Worawa Aboriginal College Dr Lois Peeler AM, inspiration struck. An artwork painted by student Cheyenne Hayes titled ‘My Life, Important Moments’ developed into our latest print - Moments.

 
 

The project began when Lois shared with us a selection of student art work, spoilt for choice, we selected ‘My Life, Important Moments.’ A painting that resonated with us, expressing a meaningful story of artist Cheyenne Hayes’ life journey.

From the Luritja community in Alice Springs, Northern Territory Cheyenne describes her painting: “My painting is about my life journey. Through my lifeline I have experienced the highlights and the ups and downs.”

 
 
We then worked in conjunction with Cheyenne and Lois to produce a continuous print that retained the beauty, essence and authenticity of the artwork. The work, ‘My Life, Important Moments’ was approved to become the print ‘Moments’. Keeping the lines of collaboration open, it was time to design and develop the styles that would best showcase Moments. Seven refined yet wearable shapes, made from a luxurious blend of cotton and silk, were chosen to appropriately convey the significance of Moments. 
 
 
Worawa Aboriginal College is Victoria’s only independent Aboriginal school. Students travel from their communities across Australia to pursue an education which combines personal development, intensive health and well-being programs with strong formal education principles and cultural activities led by Aboriginal Elders. The Worawa vision is  ‘Sending young Aboriginal women out into the world with confidence in who they are, where they want to be and what they can contribute to their communities and to the wider world.’
 
An Aboriginal initiative, Worawa was founded in 1983 by Aboriginal visionary Hyllus Maris, Lois’ sister. Lois has the distinction of being Australia’s first Aboriginal model and continues to share her knowledge and experience with the young Aboriginal women who attend Worawa. In 2014 she was received an Order of Australia for her, “significant service to the Indigenous community as an educator, advocate and role model.”

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